We recently surveyed 600 HCPs to determine what they think of Patient Chart Research. Here’s the full infographic. And here are some of the highpoints: The How The top ways HCPs complete Patient Chart Research are: toggle between the online survey and patient files on one device (41%), use two devices, such as laptop & […]
Author Archives: Cindy Cluett
Panel Perspectives: The Impact of COVID-19
We recently surveyed 1000+ Healthcare Professionals to find out how their practices have changed since the onset of COVID-19. Here’s the full infographic. And here are some of the highpoints: Patient Interactions As expected, prior to the pandemic the vast majority of patient interactions were conducted in person. Today, that number has been reduced by […]
Behind the Scenes on Quant Research
by Dawn Brown, Project Manager Did you ever take a behind-the-scenes tour of a movie set, entertainment park, zoo or aquarium? The best part is often learning how things get done – the magic that makes it all happen. Well, quant research is nowhere near as exciting as a Disney tour, but here’s our behind-the-scenes […]
Operations Update
We are operating as usual. In response to the COVID-19 pandemic, we have taken the following steps: 1. Our staff has transitioned to working remotely until further notice.2. We have worked with our clients and rescheduled or reworked all in-person testing. With the exception of in-person research, we do not anticipate any disruption in service […]
Introducing Admin Access for Long Term Care Facilities & Ambulatory Surgery Centers
Hospitals. Surgery Centers. Long Term Care. . .The life sciences industry is changing, and conducting market research with administrators in these practice settings is increasingly critical in understanding the pharma and medical device marketplace. Through extensive panel outreach efforts, our Administration and Leadership Panel has expanded to include more than 260,000 administrator across these settings: […]
Introducing Reckner’s Respondent SustainabilitySM
As we prepare for a new decade of healthcare recruiting, we continually ask ourselves “how can we positively impact the future of healthcare MR?” For us, the answer lies in Respondent SustainabilitySM. Similar to environmental sustainability which emphasizes the importance of taking steps now to reverse negative consequences in the future, Reckner’s Respondent SustainabilitySM is […]
Feasibility: Avoiding the Perils of Over Promising & Under Delivering
by Susan Phillippe, Director Feasibility in healthcare recruiting is a promise. Whether it’s qual or quant research, feasibility is the first commitment we make to a client, and it’s the one that sets the foundation for the project. If we say a project is feasible, then that means we are committed to seeing it through […]
Cool Recruits: Snake Bites
While all of the studies we recruit for are important, some are just plain cool too! Our latest cool recruits: Snake Bites/ Anti-venom: 6 toxicologists and ER healthcare professionals for a 45-minute phone interview 35 pharmacy directors and ICU & ER physicians for a 60-minute interview. Very piercing!
The Power of Listening
by Kevin Rohm, Director of Sampling and Panel Services During my “I know everything” teenage years, my mother would put me in place with her beloved quote “We have two ears and one mouth so that we can listen twice as much as we speak.” While I am many years removed from my mother’s sage […]
The Recruiting Lessons I Learned from Running
by Michael Georgianna, Account Director Hitting the pavement the other day, it occurred to me that training for a race is a bit like Qual recruiting. I can’t just get up on race day and start running; I have to train all year long. Qual recruiting is the same way. Our recruiters just don’t call […]