You know how those cooking shows portray making macarons as being oh so simple, but in reality there’s more to it than meets the eye? Well, the same is true in qualitative recruiting. We know we make it look easy ;), but here’s how the magic really happens: Assemble the right ingredients Project Management is […]
Transforming your in-person research to a virtual setting can seem impossible or, at the very least, challenging. But, it can be done! With 30 years’ fieldwork experience, we are uniquely positioned to deliver creative, reliable, efficient solutions. Here are three examples of recent client projects: Printed Homework Materials 18 Interviews: Dermatologists, Patients & Caregivers Triads […]
While the pandemic has slowed some things down, that just isn’t the case with our Healthcare Professional Panel. They continue to be engaged and responding to study invites, even the heroes who are on the front lines. Here are some of our latest COVID-19 recruits: Qualitative 3 Days to Recruit – 5 Pulmonologists – 2 […]
By Sharon Little, Project Manager If you’ve ever texted from one side of the house to your family member on the other side of the house, you know just how appealing electronic communication is. And in qualitative recruiting, electronic communication is essential – study invites, pre-work and patient charts all rely on our e-comms. But, […]
We recently surveyed 250 of our Panelists to determine what they thought of qualitative market research. Here’s the full infographic. And here are some of the highpoints: What’s the Participation Rate Our HCPs are active across both qual and quant methodologies, with 84% saying they would participate in phone research.
In the new normal, we hear a lot of talk about minimizing risk – making trade-offs between potential exposure and living life (professionally and personally). For HCPs, this could mean seeing patients, but not participating in in-person research. Though the steep decline of in-person research may be disconcerting for researchers, there are upsides to remote […]
While all of the studies we recruit for are important, some are just plain cool too! Our latest cool recruits: Snake Bites/ Anti-venom: 6 toxicologists and ER healthcare professionals for a 45-minute phone interview 35 pharmacy directors and ICU & ER physicians for a 60-minute interview. Very piercing!
by Michael Georgianna, Account Director Hitting the pavement the other day, it occurred to me that training for a race is a bit like Qual recruiting. I can’t just get up on race day and start running; I have to train all year long. Qual recruiting is the same way. Our recruiters just don’t call […]
A client needed 20 OB Gyns for a 1-hour interview asap. Her original vendor had the project for a month, and it was not recruited. Our Qual Team came to the rescue with a fully-recruited study in less than a week and a half, prompting our client to say “you guys rocked it.”
by Lexy Frazier, Director Qualitative Recruiting We bid on literally thousands of qualitative recruiting studies each year, and often with new clients I am asked why they should use us. Price being equal or similar, what are the factors that should be considered in choosing a qualitative recruiting vendor?